<?xml version="1.0" encoding="utf-8"?><rss version="2.0" xmlns:dcterms="http://purl.org/dc/terms/"><channel><title>The CRM Business Guide</title><description /><link>http://crm.brainuse.com/default.htm</link><language>en-US</language><copyright>Copyright © 2008 Tom Stefano</copyright><pubDate>Wed, 09 Jul 2008 02:26:51 GMT</pubDate><lastBuildDate>Wed, 09 Jul 2008 02:26:51 GMT</lastBuildDate><generator>Sampa v.1.0 (www.sampa.com)</generator><docs>http://blogs.law.harvard.edu/tech/rss</docs><ttl>120</ttl><item><title>Salesboom Hits Salesforce.com Where it Hurts</title><description><![CDATA[<span style="font-size:24pt">  <p><strong>Salesboom Hits Salesforce.com Where it Hurts</strong></p></span>  <p><a href="http://crm.brainuse.com/images/no-salesforce-crm.htm"><img alt=no-salesforce-crm border=0 height=203 src="http://crm.brainuse.com/images/no-salesforce-crm.jpg" title=no-salesforce-crm width=203></a></p>  <p>&nbsp;</p>  <p>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>The CRM wars are beginning again! Today, Salesboom.com a leading provider of software-as-a-service CRM launched an enticement program that rewards customers deserting Salesforce.com CRM for <a href="http://www.salesboom.com" title="Salesboom CRM Software">Salesboom CRM software</a> solutions with a $5000 signup bonus and free data migration services.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Historically, Salesforce.com bullied its rival Salesboom.com on numerous occasions starting with a <a href="http://www.tmcnet.com/usubmit/2006/03/09/1444312.htm" title="CRM Wars">battle over the proprietary Salesboom brand name</a> in 2003. Salesboom.com in turn has accused Salesforce.com employees of maliciously accessing the Salesboom proprietary technology, sales and marketing materials.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>It is nice to know that there are other alternatives for Salesforce.com and in the case of Salesboom.com a better solution for considerably less money.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Salesboom also provided a marketing document titled <a href="http://www.salesboom.com/salesboom_salesforce_compared/9-reasons-to-leave-salesforce.html" title="Migrating from Salesforce.com | Top 9 Reasons to MigrateWhy Switch from Salesforce to Salesboom?">Top 9 reasons&nbsp;Why You Should Switch&nbsp;from Salesforce to Salesboom</a> which hits Salesforce.com customers right between their eyes! One interesting reason being Salesboom.com the first to offer real time support via online chat right from within the application instead of calling and waiting for untimely responses from Salesforce.com</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>You can find the release here, in which the President of Salesboom.com, Rami Hamodah had something very interesting and bold to say:</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><b style="mso-bidi-font-weight:normal"><i style="mso-bidi-font-style:normal"><font size=3><font face="Times New Roman">“The relationship between Salesboom.com and Salesforce.com is a one way street. Salesforce.com customers embark on their journey along this one way street and find themselves at our door. This one way street analogy sums up our relationship with Salesforce.com, we should be thankful to them, after all they are our largest source of new clients!”</font></font></i></b></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><b style="mso-bidi-font-weight:normal"><i style="mso-bidi-font-style:normal"><font face="Times New Roman" size=3>&nbsp;</font></i></b></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><b style="mso-bidi-font-weight:normal"><i style="mso-bidi-font-style:normal"><font face="Times New Roman" size=3>&nbsp;</font></i></b></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Two weeks ago rumors had it that Salesforce.com has shopped itself to the big daddy of all business software , Oracle, and representatives from both companies refused to comment which leads me to believe this could actually happen. If Oracle acquires Salesforce.com, the Salesboom.com people will be happy-go-lucky and here is why:</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Salesforce.com success is mainly based on smaller businesses; evident by their average licenses per customer which is setting at 21 currently. This means that most Salesforce.com customers have 20 sales staff or less and this is small business.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Oracle is used to selling it’s enterprise solutions to large enterprises with tens of thousands of licenses each and to even think that they will be happy to service Salesforce.com customers is frankly absurd! These customers if they have to deal with Oracle they will be in for shock for the pricing and above all the treatment. </font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>There is already a trend of customers leaving Salesforce.com which has an attrition rate of less than 60% which means 40% of their 40,000 customers leave them every year and switch to other providers, such as Salesboom.com. That’s over 16,000 unhappy defunct Salesforce.com customers every year!</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>What is really funny about the <a href="http://www.salesboom.com/news/salesforce-enticement-program.html" title="Salesboom CRM Enticement Program">Salesboom&nbsp;CRM Enticement Program</a> is that it takes a page from the Salesforce.com marketing book by touting the No Salesforce.com Logo! </font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>&nbsp;</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Let’s watch and see the outcome of this battle.</font></p>  <p>&nbsp;</p>  <p>&nbsp;</p>  <p>&nbsp;</p>  <p>&nbsp;</p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Salesboom-Hits-Salesforce-com-Wh.htm</link><author>Tom Greenberg</author><category>cancel salesforce.com</category><category>crm</category><category>crm software</category><category>hosted</category><category>salesboom.com</category><category>salesforce.com</category><category>unhapy customers</category><comments>http://crm.brainuse.com/blog/Salesboom-Hits-Salesforce-com-Wh.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Salesboom-Hits-Salesforce-com-Wh.htm</guid><pubDate>Wed, 05 Mar 2008 13:35:42 GMT</pubDate><dcterms:modified>2008-03-05T13:35:43</dcterms:modified></item><item><title>Salesforce.com Customer Data was Stolen Today</title><description><![CDATA[<p class=MsoNormal style="margin:0in 0in 0pt"><font size=3><span style="font-size:12pt;font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><span style="font-size:30pt"><font face=Verdana size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><strong><span style="font-size:18pt"><font size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><span><font face=Verdana size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><strong></strong></span></font></span></span></font></span></strong></span></font></span></span></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font size=3><span style="font-size:12pt;font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><span style="font-size:30pt"><font face=Verdana size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><strong><span style="font-size:18pt"><font size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><span><font face=Verdana size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><strong></strong></span></font></span></span></font></span></strong></span></font></span></span></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font size=3><span style="font-size:12pt;font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><span style="font-size:30pt"><font size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><strong><span style="font-size:18pt"><font size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><span><font face=Impact size=3><span style="font-family:'Times New Roman';mso-fareast-font-family:'Times New Roman';mso-ansi-language:EN-US;mso-fareast-language:EN-US;mso-bidi-language:AR-SA"><strong>Salesforce.com Customer Data was Stolen Today</strong></span></font></span></span></font></span></strong></span></font></span></span></font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3><a href="http://crm.brainuse.com/images/salesforce-stolen-customer.htm"><img alt=salesforce-Stolen-Customer-Data border=0 height=400 src="http://crm.brainuse.com/images/salesforce-stolen-customer.jpg" title=salesforce-Stolen-Customer-Data width=317></a></font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Today the State of New Hampshire received a notification from Salesforce.com David Schellhase explaining that some unencrypted external storage devices that have Salesforce.com customer personal information such as the names addresses and social security numbers were stolen from an employee’s vehicle in N.H!</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Here is the proof that <a href="http://doj.nh.gov/consumer/pdf/sales_force.pdf">Salesforce.com customer data was stolen</a></font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>The Question is, why would Salesforce.com not practice what it breaches to customers? Why aren’t they using Salesforce.com wireless edition instead of saving customer information on laptops? I wonder what Contact Management tool they used to save the data on the laptop? ACT! Maybe? That is so funny!</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>What a company?! While Marc Benioff is expecting to value his company at P/E of 1000 pretty soon, his company is screwing with customers!! Last November 2007 their employees were scammed and leaked sensitive customer data with credit card information by falling for an email fishing attack. <span style="mso-spacerun:yes">&nbsp;</span>And Now This.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>And yesterday they were suffering from an outage for over 6 hours. I think that Salesforce.com is in great trouble and the customers are noticing and starting to switch to other vendors such as <a href="http://www.salesboom.com/">Salesboom.com </a>and <a href="http://www.rightnow.com/">RightNow</a>.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt">&nbsp;</p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Salesforce-com-Customer-Data-was.htm</link><author>Tom Greenberg</author><category>crm software</category><category>salesboom</category><category>salesboom.com</category><category>salesforce.com stolen data</category><category>salesforce.com stolen laptop</category><comments>http://crm.brainuse.com/blog/Salesforce-com-Customer-Data-was.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Salesforce-com-Customer-Data-was.htm</guid><pubDate>Wed, 13 Feb 2008 20:40:00 GMT</pubDate><dcterms:modified>2008-02-13T20:58:58</dcterms:modified></item><item><title>Finally Salesforce.com is Up For Sale</title><description><![CDATA[<p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3><span style="font-size:24pt"><font face="Times New Roman" size=3><strong>Finally Salesforce.com is Up For Sale</strong></font></span></font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>I have speculated long ago that Oracle (NasdaqNM:ORCL) will end up gobbling Salesforce.com (NYSE:CRM) just like they did with JDEdwards, PeopleSoft, Sibel and many others because it is part’s of Oracles strategy: growth-by-acquisition.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Yesterday Tom Foremski from siliconvalleywatcher.com claimed that a reliable insider at salesforce.com revealed to him that the company has shopped itself to Oracle (NYSE:ORCL) for $75 a share for a total of almost 9 Billions, which represents an over 50% premium over the price of the stock before reacting to the news and gaining 8% yesterday. Oracle stock increased by 2% on the news.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>I am not sure what to make of this news, but it is worth mentioning that Oracle refused to comment which makes the story likely. Even if this was just a rumor, Oracle’s Larry who is used to bashing Salesforce.com has not said a word this time which to me suggests he is actually interested in such a deal.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>If this news story is legitimate then Salesforce.com customers are in big trouble! We all know that Oracle is not SME friendly at all, and Larry himself couple months ago said that no one have figured a way to make money in the SME market yet! Salesforce.com customers will end up dealing with Oracle which has a businesses plan that expects customers to pay an arm and a leg for their expensive products. </font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>The bright side of the story is that these customers have choices and in some cases better choices for better pricing terms. Take for example <a href="http://www.salesboom.com">Salesboom.com</a> which offers a similar hosted CRM service for 40% less pricy on average and has been in business since 2001 and already serves over 6000 customers worldwide.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>Other vendors including Salesboom.com also offer a free migration process that helps customers of Salesforce.com jump ship easily by exporting their entire data from SFDC quickly, especially when Salesforce.com does not actually offer easy-export tools to export all their data at once, hence <a href="http://www.salesboom.com/migration-magic-button-salesforce.html" title="Salesforce.com Migration: Migrate from Salesforce-Netsuite-Siebel">Salesboom CRM Migration Magic Button</a>.</font></p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3></font>&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt">&nbsp;</p>  <p class=MsoNormal style="margin:0in 0in 0pt"><font face="Times New Roman" size=3>We have to wait and see the outcome of this news, and we shall talk again!</font></p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Finally-Salesforce-com-is-Up-For.htm</link><category>Acquisition</category><category>crm</category><category>crm software</category><category>oracle</category><category>salesboom.com</category><category>salesforce.com</category><category>software-as-a-service</category><comments>http://crm.brainuse.com/blog/Finally-Salesforce-com-is-Up-For.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Finally-Salesforce-com-is-Up-For.htm</guid><pubDate>Tue, 12 Feb 2008 16:50:00 GMT</pubDate><dcterms:modified>2008-02-12T17:19:12</dcterms:modified></item><item><title>Jesus Found in a Tomb Yeah Right!</title><description><![CDATA[<p><a href="http://crm.brainuse.com/images/jesus-crucifixion-hill-the-skull.htm"><img alt=jesus-crucifixion-hill-the-skull border=0 height=300 src="http://crm.brainuse.com/images/jesus-crucifixion-hill-the-skull.jpg" title=jesus-crucifixion-hill-the-skull width=400></a></p>  <p>&nbsp;</p><span style="font-size:14pt">  <p>&nbsp;</p>  <p></p>  <p align=left dir=ltr style="margin-bottom:0cm"><font face="Times New Roman, serif">Jesus, allegedly was crucified at a site in Jerusalem called “The Place of the Skull” and the picture here shows how the site got it's name. Some people believe this face actually resembles Jesus, but since history record that it existed before Jesus birth date, and because science does not support it, this natural feature in Palestine (it's in east Jerusalem) was a gift of nature through erosion.</font></p>  <p align=left dir=ltr style="margin-bottom:0cm"><br></p>  <p align=left dir=ltr style="margin-bottom:0cm"><font face="Times New Roman, serif">Some people on the Internet claim that this is a hoax. I never though of visiting the spot when I was there, but i will sometime in 2008. But I heard of it's existence for years and when I go back I will take plenty of pictures..</font></p>  <p align=left dir=ltr style="margin-bottom:0cm"><br></p>  <p align=left dir=ltr style="margin-bottom:0cm"><font face="Times New Roman, serif">Recently a story about a tomb that was found in 1980 in Jerusalem where Jesus, Mary his mother and Mary his female companion and his young son allegedly berried, surfaced again. The problem with this story is that it challenges the Christian faith and religion because Christians believe that Jesus had no sons, and after the crucifixion he was saved and ascended to heavens physically.</font></p>  <p align=left dir=ltr style="margin-bottom:0cm"><br></p>  <p align=left dir=ltr style="margin-bottom:0cm"><br></p>  <p align=left dir=ltr style="margin-bottom:0cm"><font face="Times New Roman, serif">In my opinion that wither this is in fact his tomb, and wither Jesus was son of God, a messenger of God or just a man; Jesus Bless His Soul has given Humanity a lot and enough to keep him on record as one of the greatest men in history..</font></p>  <p align=left dir=ltr style="margin-bottom:0cm"><br></p></span><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Jesus-Found-in-a-Tomb---Yeah-Rig.htm</link><author>Tom Greenberg</author><category>east jerusalem</category><category>hill of the skull</category><category>jesus</category><category>jesus died</category><category>jesus hoax</category><category>jesus son</category><category>jesus tomb</category><category>skull hill</category><comments>http://crm.brainuse.com/blog/Jesus-Found-in-a-Tomb---Yeah-Rig.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Jesus-Found-in-a-Tomb---Yeah-Rig.htm</guid><pubDate>Mon, 21 Jan 2008 02:40:00 GMT</pubDate><dcterms:modified>2008-01-21T02:47:05</dcterms:modified></item><item><title>Ending CRM Phishing Attacks before they Start</title><description><![CDATA[<p style="margin-bottom:0in"><span style="font-size:18pt;font-weight:bold;font-style:italic"><span style="font-size:24pt">Ending CRM Phishing Attacks before they Start</span></span><br></p><p style="margin-bottom:0in"><br></p><p style="margin-bottom:0in">We all remember when Salesforce.com CRM software was a victim to a phishing scam in November 2007, where one of their employees gave out his password, and many Salesforce.com customer information was jeopardized.</p><p style="margin-bottom:0in"><br></p> <p style="margin-bottom:0in">Salesforce.com did nothing about it and was short lipped. Today, a direct competitor of them, namely Salesboom.com has released a new security service that will stop any CRM phishing attack before it even happens.</p><p style="margin-bottom:0in"><br></p> <p style="margin-bottom:0in">Salesboom.com is now offering two-factor authentication by offering their customers USB tokens to be used when logging in to the Salesboom.com service. I personally think this is a brilliant idea and should be a money-making product for them. What is strange though is why it took so long for an on-demand CRM vendor to act on such an important issue?</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><br></p><p style="margin-bottom:0in">Read here about <a href="http://www.salesboom.com/news/crm-database-security.html" title="CRM Database Security: The End of Phishing Scams on CRM">CRM database security</a> <br></p><br><p style="margin-bottom:0in"><br></p><br><p style="margin-bottom:0in"><br></p><p style="margin-bottom:0in"><br></p> <p style="margin-bottom:0in">  </p> <br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Ending-CRM-Phishing-Attacks-befo.htm</link><author>Tom Greenberg</author><category>crm, salesboom, salesforce.com, crm software, phis</category><comments>http://crm.brainuse.com/blog/Ending-CRM-Phishing-Attacks-befo.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Ending-CRM-Phishing-Attacks-befo.htm</guid><pubDate>Thu, 03 Jan 2008 19:44:00 GMT</pubDate><dcterms:modified>2008-01-03T19:45:25</dcterms:modified></item><item><title>First Artificial Life Created!</title><description><![CDATA[<p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in;font-weight:bold;font-style:italic"><span style="font-size:16pt"><span style="font-size:24pt">First Artificial Life Created!</span></span></p><p style="margin-bottom:0in;font-weight:bold;font-style:italic"><span style="font-size:16pt"><span style="font-size:24pt"><a href="http://crm.brainuse.com/images/craig_venter.htm"><img alt=craig_venter border=0 height=180 src="http://crm.brainuse.com/images/craig_venter.jpg" title=craig_venter width=150></a></span></span></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">It is reported that artificial life form is being created within weeks. Craig Venter, an American Scientist have created a synthetic chromosome by using chemicals in his laboratory!!!!</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">What is a chromosome?</p> <p style="margin-bottom:0in">In genes and DNA in the nucleus of a cell, a chromosome is one of the threadlike stuff that makes them. This is the first time a genetics researcher was able to create such chromosomes in the lab.  </p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Controversially, this means Craig Venter was the first person on earth to create life in the lab. Sort of a God if you ask me!!</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Craig suggests that the artificial man-made chromosomes can be transplanted into a living bacterial cell, and then it will take control over that cell, just like that! Effectively what Craig is doing, is creating new life forms by taking over existing life forms and completely changing it to something we have never seen before!</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Now, you will hear all kinds of religious people attempting to ban such research, for the love of God in them. I wonder if humans thought for a minute about all these diseases that can be cured including aids, would they accept what Craig Venter is up to?</p><br><p style="margin-bottom:0in"><br></p><p style="margin-bottom:0in"><span style="font-weight:bold"><span style="font-size:16pt"><span style="font-size:11pt"><a href="http://www.dailymail.co.uk/pages/live/articles/news/news.html?in_article_id=486049&amp;in_page_id=1770">Read More Here</a></span></span></span><br></p> <br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/First-Artificial-Life-Created.htm</link><author>Tom Greenberg</author><category>craig,craig venter,venter,artificial life, new lif</category><comments>http://crm.brainuse.com/blog/First-Artificial-Life-Created.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/First-Artificial-Life-Created.htm</guid><pubDate>Sat, 06 Oct 2007 14:13:49 GMT</pubDate><dcterms:modified>2007-10-06T14:13:52</dcterms:modified></item><item><title>Larry Ellison is an opportunistic!</title><description><![CDATA[<p style="margin-bottom:0in;font-weight:bold"><span style="font-size:24pt">Larry Ellison is an opportunistic!</span></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">The God of the software industry, Larry Ellison has just made a bizarre statement:</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">"So while we think it’s an interesting market — the small market — because it’s large, we just haven’t figured out a way to make a substantial profit in that market. We think it’s hard to make money. Our strategy: add more value, go upstream, sell industry-specific software to our existing customers, and we’ll watch and see how SAP does going after small companies. <u>Especially with in Software as a Service which we think is very interesting, but so far no one has figured out how to make any money at it.</u>"  </p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Now, Larry must know, right? Wrong! Larry in my opinion is just preparing the stage for a hostile takeover of <a href="http://www.salesforce.com">Salesforce.com</a>.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Larry owns <a href="http://netsuite.com/portal/home.shtml" title="Accounting Software - ERP - CRM Software - Ecommerce Software - Integrated Business Software - NetSu">Netsuite</a> which is generating 100million per year and growing by almost 70% year over year. Many other vendors such as <a href="http://www.rightnow.com" title="Customer Experience Software &amp;amp; Management: IVR, CRM, Sales Lead &amp;amp; Incident Management | Righ">RightNow</a> and <a href="http://www.salesboom.com">Salesboom.com</a> are winning customers and generating new revenues daily, and the funny part is they are making more money at it than Oracle!</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Larry Ellison knows that software-as-a-service is the next money making model he must embrace, and putting it down maybe is his way of reducing the value of Salesforce.com?</p> <p style="margin-bottom:0in"><br> </p> <br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Larry-Ellison-is-an-opportunisti.htm</link><author>Tom Greenberg</author><category>larry ellison, salesforce.com, salesboom.com, nets</category><comments>http://crm.brainuse.com/blog/Larry-Ellison-is-an-opportunisti.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Larry-Ellison-is-an-opportunisti.htm</guid><pubDate>Wed, 03 Oct 2007 23:59:08 GMT</pubDate></item><item><title>Yahoo Today seems better than Google!</title><description><![CDATA[<p style="margin-bottom:0in;font-weight:bold;font-style:italic"><span style="font-size:24pt">Yahoo Today seems better than Google!</span></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Today, I searched for <a href="http://www.salesboom.com">Salesboom.com on</a> Yahoo, and I found so many results that I have never seen before on google. I messaged my business colleague, and I told him Yahoo today is better than Google!</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Ironically, he mentioned that in fact they have just released what they consider the best update to the search index in 3 years, and I believe them.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Here is the result that google was unable to locate for me:</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><a href="http://www.uregina.ca/coop/cafce2006/docs/session_presentations/B3%20-%20Employer%20Relationship%20Management.pdf">Employer Relationship Management</a><br></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><a href="http://www.uregina.ca/coop/cafce2006/docs/session_presentations/B3%20-%20Employer%20Relationship%20Management.pdf"><br></a></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">We all know how it works in this Internet era, If yahoo or whomever gives me better results, I will kiss Google goodbye. There is no such thing as loyalists when it comes to search engines. If you don't believe me, then how do you expect that the top 10 search engines in 1998, are not on that list anymore?</p> <br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Yahoo-Today-seems-better-than-Go.htm</link><author>Tom Greenberg</author><category>yahoo update, google, yahoo vs google, yahoo new s</category><comments>http://crm.brainuse.com/blog/Yahoo-Today-seems-better-than-Go.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Yahoo-Today-seems-better-than-Go.htm</guid><pubDate>Tue, 02 Oct 2007 15:20:19 GMT</pubDate><dcterms:modified>2007-10-02T15:20:20</dcterms:modified></item><item><title>What is so special about the Fearless Yachts?</title><description><![CDATA[&nbsp;  <p style="margin-bottom:0in"><strong><span style="font-size:18pt"><strong>What is so special about the Fearless Yachts?</strong></span></strong></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Fearless Yachts has been all the rage lately and for a good reason. These super-looking modern-style yachts are designed by Porsche Design Studios for ultimate speed and performance.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Yes, Porsche designed them in collaboration with Fearless Yachts in Miami Beach,Florida. The company has 5 different models based on the length of the boat. 28,44,68,125 and 150 feet! The only model available yet is the 28 foot yacht, and the others are promised to be coming soon sometime in 2008.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">The design combines marine enthusiasm and automotive style, performance and disciplines in one expensive package, although pricing is speculative so far.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">My next boat will have to be a Fearless Yacht for sure!</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">You can see these models at the <a href="http://www.fearlessyachts.com/index_flash.php" title="Fearless Yachts - Fear Less... Live More.">Fearless Yachts web site</a>.</p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/What-is-so-special-about-the-Fea.htm</link><author>Tom Greenberg</author><category>fearless yachts, fearless, fearless boats, porsche</category><comments>http://crm.brainuse.com/blog/What-is-so-special-about-the-Fea.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/What-is-so-special-about-the-Fea.htm</guid><pubDate>Sun, 30 Sep 2007 14:24:52 GMT</pubDate></item><item><title>Software-as-a-service helps reduce Global Warming</title><description><![CDATA[<p style="margin-bottom:0in;font-weight:bold"><span style="font-size:14pt"><span style="font-size:16pt">Software-as-a-service helps reduce Global Warming</span></span></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Yes! If tens of millions of marketing, sales and support employees at millions of small and medium size businesses world wide, where to use a software-as-a-service (SaaS) business solution such as <a href="http://www.salesboom.com">Salesboom.com</a>, instead of traditional install-base solutions global warming would be less of a problem.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Let me explain the theory. A typical company that needs to implement a CRM system for a team of 20 sales and marketing employees, will need to purchase a server(s), firewalls, routers, and other peripherals before the software arrives in a package that includes tens of CDs and hundreds of pages of printed manuals, order forms, etc via the mail. Do you think producing such stuff increases global warming?  </p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">One might argue that the software and manuals can be downloaded online, most vendors must do this to justify the tens of thousands of dollars paid by customers for the software. Also most companies prefer to have on-site copies of the software and manuals.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Once the system is in place, an IT staff must maintain and support the system, and when upgrades become available or bug fixes are released, such software is also usually shipped via the mail and also comes with tens of CDs and printed manuals.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">On average the hardware investment becomes obsolete in 3-4 years which will force the company to purchase new servers, routers, etc. Many companies have multiple locations, and multiple purchases are indeed required. The hardware infrastructure hosting these business solutions requires electricity to maintain uptime!</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Had these companies used software-as-a-service, only a fraction of the hardware infrastructure and the power to run it would be required, since it's a service and the software is centrally hosted at the vendor. Tens of millions of CDs, packaging materials, shipping boxes, software manuals, shipping/receiving paper slips, etc would be virtually eliminated.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Tens of millions of companies are doing this everyday, which increases global warming greatly and while I have no statistics to support this theory yet, I hope readers can help uncover how much of an impact can SaaS have on global warming.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Let's think outside-the-box for a minute and try to find new innovative ways to save our earth by reducing our footprint on the environment and global warming before it is too late.<br></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><br> </p> <br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Software-as-a-service-helps-redu.htm</link><author>Tom Greenberg</author><category>global warming, software-as-a-service, saas, envir</category><comments>http://crm.brainuse.com/blog/Software-as-a-service-helps-redu.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Software-as-a-service-helps-redu.htm</guid><pubDate>Fri, 28 Sep 2007 23:24:34 GMT</pubDate><dcterms:modified>2007-09-28T23:24:35</dcterms:modified></item><item><title>6 Reasons Salesforce.com Customers are leaving for Salesboom.com</title><description><![CDATA[<p style="margin-bottom:0in"><b></b></p><span style="font-size:16pt"><p style="margin-bottom:0in"><b>6 Reasons Salesforce.com Customers are leaving for Salesboom.com</b></p></span><br> <p style="margin-bottom:0in"><br> </p> <ol><li><p style="margin-bottom:0in"><font color="#800000"><b>Service  Level Agreement</b></font></p>  <p style="margin-bottom:0in">While  Salesforce.com is not backed by an SLA to guarantee service quality  and uptime, <a href="http://www.salesboom.com" title="CRM Software on demand | CRM and ERP Software Online Customer Relationship Management Solutions">Salesboom.com</a> offers an SLA with a 99.8% uptime  guarantee and a penalty clause that refunds customers 2.5X the  downtime!</p>    </li><li><p style="margin-bottom:0in"><font color="#800000"><b>Customer  Service &amp; Support</b></font></p>  <p style="margin-bottom:0in"><font color="#000000">Salesboom.com  exceptional service and support is one major reason why  Salesforce.com customers are switching to Salesboom.com.  Salesboom.com customers enjoy 24/7/365 live support that  Salesforce.com considers to be premium support, for premium  customers only and at premium prices as well.</font></p>    </li><li><p style="margin-bottom:0in"><font color="#800000"><b>One-system  solution approach</b></font></p>  <p style="margin-bottom:0in">Salesboom.com,  unlike Salesforce.com; is focused primarily on offering a one-system  solution where a business organization uses Salesboom.com to run  their entire business operations: Marketing, Sales, Support,  Accounting, Inventory, HR, Manufacturing, etc.   </p>  <p style="margin-bottom:0in">Its not just CRM  anymore!</p>    </li><li><p style="margin-bottom:0in"><font color="#800000"><b>User  Adoption</b></font></p>  <p style="margin-bottom:0in">The best CRM  system in the world is bound for failure if your employees will not  adopt it. While Salesforc.com user interface design is cumbersome,  Salesboom.com user interface is so user-friendly and is full of  Ajax-features that will reduce the clicks needed to accomplish any  system task, such as adding a note to a contact record, with one  click without page refreshes. The same task in Salesforce.com will  require 5 clicks. Also Salesboom.com provides a monthly account  review and when your staff are not using certain features they will  be educated on the importance of doing so!</p>    </li><li><p style="margin-bottom:0in"><font color="#800000"><b>Outside-the-box  deployment</b></font></p>  <p style="margin-bottom:0in">Salesforce.com is  hard to change, especially with smaller clients. Salesboom.com will  deploy solutions that are intriguing and require outside-the-box  thinking and cooperation with customers, Salesforc.com does not do  that.</p>    </li><li><p style="margin-bottom:0in"><font color="#800000"><b>Restrictions,  Restrictions, Restriction!</b></font></p>  <p style="margin-bottom:0in">Salesforce.com  traps Team edition customers and then forces them to pay folds more  when they require a feature by making them upgrade to the  professional or enterprise editions at folds more. Salesboom.com  will allow your company to mix and match editions without the  requirement to upgrade all users! If you attempt Integrating  Salesforce.com with any other solution you will be forced to upgrade  to their flagship enterprise edition, with Salesboom.com there are  no similar restrictions.  In Salesforce, Team Edition customers also  can't add custom fields! The list goes on and on..</p> </li></ol> <br>For a company that needs <a href="http://www.salesboom.com">CRM software</a> to run it's business, these reasons are very compelling to jump the Salesforce.com ship and move to Salesboom.com<br><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/6-Reasons-Salesforce-com-Custome.htm</link><author>Tom Greenberg</author><category>crm software, salesforce.com, salesboom.com, crm,</category><comments>http://crm.brainuse.com/blog/6-Reasons-Salesforce-com-Custome.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/6-Reasons-Salesforce-com-Custome.htm</guid><pubDate>Wed, 26 Sep 2007 18:16:44 GMT</pubDate><dcterms:modified>2007-09-26T18:16:46</dcterms:modified></item><item><title>Salesboom.com V9 is released! It's a Suite thing.™</title><description><![CDATA[<p style="margin-bottom:0in">In a bald move, Salesboom.com CRM and ERP software-as-a-service vendor announced today it's commitment to the one-system solution where a business would run all their business software in one place, using one user interface, Salesboom.com.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><a name=bwanpa211></a>They also are adopting a new slogan : <b>It's a Suite thing.™</b></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><b>From what I understand the new release comes with very handy customization tools such as the Ajax-rich layout editor, which will help a company customize their CRM and ERP Salesboom.com account in minutes.</b></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><b>What is interesting is that there are only three companies in the world as of today that offer a wall-to-wall business solution on-demand : <a href="http://www.salesboom.com">Salesboom.com</a>, <a href="http://www.netsuite.com">Netsuite</a> and SAP Business <a href="http://www.sap.com/solutions/sme/businessbydesign/index.epx">ByDesign</a>.</b></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><b>While SAP had not released their hosted products yet, the other two players are wining the deals.</b></p> <p style="margin-bottom:0in"><br> </p> <br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Salesboom-com-V9-is-released-It.htm</link><author>Tom Greenberg</author><category>salesboom, salesboom.com, salesforce.com, crm, erp</category><comments>http://crm.brainuse.com/blog/Salesboom-com-V9-is-released-It.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Salesboom-com-V9-is-released-It.htm</guid><pubDate>Tue, 25 Sep 2007 17:57:37 GMT</pubDate><dcterms:modified>2007-09-25T17:57:38</dcterms:modified></item><item><title>6 Reasons why Ajax will transform software-as-a-service</title><description><![CDATA[<p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font size=5><b>6 Reasons why Ajax will transform software-as-a-service</b></font></p>  <p style="margin-bottom:0in"><a href="http://crm.brainuse.com/images/ajax-comet-design.htm"><img alt=ajax-comet-design border=0 height=355 src="http://crm.brainuse.com/images/ajax-comet-design.jpg" title=ajax-comet-design width=380></a></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">In 2006, only few of the information technology buzz words actually represented technological break-throughs like Ajax. Ajax is nothing more than a new term coined to explain technical specifications of 10 year old browser technology that have gone unnoticed by the pros.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Asynchronous Java Script is the ability for the browser to connect to a server and update information in a web page without resorting to the usual clumsy page refreshes. While Java Applets were capable of doing just that in 1994, DHML and Java scripts were often used to achieve the same result.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">For some weired reason, what Ajax did then and does today remained to be a design ambiguity without a prober name to define it. It is hard to say why a technology is ignored for 10 years then when re-discovered explodes ridiculously!</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Maybe it was the bandwidth, low-performance desktops, the ignorance of web developers, user adoption or all of those reasons behind such a late debut.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Many online applications such as Google, <a href="http://www.salesboom.com/" title="CRM software">Salesboom.com</a>, and others have introduced Ajax-rich Internet solutions (Mail, CRM, Accounting, etc) in what has been classified as Web 2.0.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Whatever Ajax is, it is good for the software-as-a-service industry because it will bridge the gab between the desktop user interface and it's Internet cousin. That alone is bound to greatly reduce the time it takes to accomplish CRM and ERP tasks and will increase user satisfaction and adoption thus raising the expected return on investment- ROI of such CRM systems.</p>  <p style="margin-bottom:0in">&nbsp;</p>  <p style="margin-bottom:0in">&nbsp;</p>  <p style="margin-bottom:0in"><br>&nbsp;</p>  <p style="margin-bottom:0in"><b><span style="font-size:16pt"><b>Here are my Six Reasons why Ajax and Comet will transform the software-as-a-service industry for good:</b></span></b></p>  <p style="margin-bottom:0in"><b><span style="font-size:16pt"></span></b>&nbsp;</p>  <p style="margin-bottom:0in"><b><span style="font-size:16pt"></span></b>&nbsp;</p>  <p style="margin-bottom:0in"><strong><br></strong></p>  <ol><li>  <p style="margin-bottom:0in"><strong>It will reduce the amount of click-throughs needed to accomplish everyday tasks in a hosted CRM/ERP system.</strong></p><strong>  <hr>  </strong>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><strong></strong></p></li><li>  <p style="margin-bottom:0in"><strong>It will reduce the dependency on users to update and synchronize data on the screen, which is more real-time than traditional web based applications.</strong></p><strong>  <hr>  </strong>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><strong></strong></p></li><li>  <p style="margin-bottom:0in"><strong>It will help companies obtain real-time information from their hosted CRM and ERP solutions.</strong></p><strong>  <hr>  </strong>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><strong></strong></p></li><li>  <p style="margin-bottom:0in"><strong>It will increase the time available for sales reps to sell.</strong></p><strong>  <hr>  </strong>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><strong></strong></p></li><li>  <p style="margin-bottom:0in"><strong>It will make for an overall better user experience with an intuitive user interface.</strong></p><strong>  <hr>  </strong>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><strong></strong></p></li><li>  <p style="margin-bottom:0in"><strong>Increased user adoption of an Enterprise system makes for a much better ROI.</strong></p></li></ol>  <p style="margin-bottom:0in"><strong></strong>&nbsp;</p>  <p style="margin-bottom:0in"><strong></strong>&nbsp;</p>  <p style="margin-bottom:0in"><strong></strong>&nbsp;</p>  <p style="margin-bottom:0in">&nbsp;</p>  <p style="margin-bottom:0in"><strong></strong></p>  <p style="margin-bottom:0in">&nbsp;</p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/6-Reasons-why-Ajax-will-transfor.htm</link><author>Tom Greenberg</author><category>ajax, comet, salesboom.com, salesboom, crm, crm so</category><comments>http://crm.brainuse.com/blog/6-Reasons-why-Ajax-will-transfor.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/6-Reasons-why-Ajax-will-transfor.htm</guid><pubDate>Tue, 07 Aug 2007 19:26:00 GMT</pubDate><dcterms:modified>2007-08-07T20:13:01</dcterms:modified></item><item><title>3 Reasons a Weak Dollar is Good for Software-as-a-Service</title><description><![CDATA[&nbsp;   <p style="margin-bottom:0in"><font size=4 style="font-size:15pt"><b>3 Reasons a Weak Dollar is Good for Software-as-a-Service</b></font></p>  <p style="margin-bottom:0in"><a href="http://crm.brainuse.com/images/weak-dollar-saas.htm"><img alt=weak-dollar-saas border=0 height=235 src="http://crm.brainuse.com/images/weak-dollar-saas.jpg" title=weak-dollar-saas width=400></a></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">In the same period the software-as-a-services industry has taken off, the American dollar has lost more than 40% of it's value against world currencies such as the Euro.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">When business software such as CRM (Customer Relationship Management) was first offered as a service by numerous companies like <a href="http://www.salesforce.com/">Salesforce.com</a>, <a href="http://www.netsuite.com/">Netsuite</a>, <a href="http://www.salesboom.com/" title="CRM Software">Salesboom.com</a>, <a href="http://www.rightnow.com/">RightNow</a>, etc, the American dollar equaled to 82 Euro cents, Now it is something like 1.32!</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Here is the three reasons why I think a weak Dollar is good for the SaaS industry:</p>  <p style="margin-bottom:0in"><br></p>  <ol><li>  <p style="margin-bottom:0in">While SaaS products already offer more than 50% savings over installed-base systems, the price of SaaS products is now 40% cheaper for International customers thanks to the weak dollar. Since most online marketing companies are USA-based, marketing to international customers will not cost anymore.</p><hr></li><li>  <p style="margin-bottom:0in">A Weak Dollar will deter SaaS vendors from hiring offshore customer service call centers and developers, which is bound to increase customer satisfaction and/or keep jobs at home.</p><hr>  <p style="margin-bottom:0in"></p></li><li>  <p style="margin-bottom:0in">A Weak Dollar will deter North American businesses from purchasing International SaaS solutions; since they became 40% more expensive since 2003! This means more business for the software-as-a-service industry in North America.</p></li></ol>  <p style="margin-bottom:0in">&nbsp;</p>  <p style="margin-bottom:0in">&nbsp;</p>  <p style="margin-bottom:0in">&nbsp;</p>  <ol><p style="margin-bottom:0in">&nbsp;</p><p style="margin-bottom:0in">&nbsp;</p><p style="margin-bottom:0in">&nbsp;</p><p style="margin-bottom:0in">&nbsp;</p></ol><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/3-Reasons-a-Weak-Dollar-is-Good.htm</link><author>Tom Greenberg</author><category>weak dollar, saas, crm, software-as-a-service, sal</category><comments>http://crm.brainuse.com/blog/3-Reasons-a-Weak-Dollar-is-Good.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/3-Reasons-a-Weak-Dollar-is-Good.htm</guid><pubDate>Mon, 06 Aug 2007 01:50:00 GMT</pubDate><dcterms:modified>2007-08-06T02:34:56</dcterms:modified></item><item><title>Elton John is against software-as-a-service!</title><description><![CDATA[<p style="margin-bottom:0in"><b><span style="font-size:14pt">Elton John is against software-as-a-service!</span></b></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><a href="http://crm.brainuse.com/images/elton-john.htm"><img alt=elton-john border=0 height=237 src="http://crm.brainuse.com/images/elton-john.jpg" title=elton-john width=400></a><br> </p> <p style="margin-bottom:0in">The Legend Elton John has just came out and proposed that the Internet should be shut down for 5 years!</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Not only will his proposal shut down the Internet, but with it every business from the hundreds of thousands that depend on it, in the sake of Good Music.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">I am a fan of all music, and in particular Elton's, but he must've been on some illegal substance when he said that.</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">How could students and researcher do without Google, Yahoo or MSN? How could companies do without a CRM systems such as Salesforce.com and <a href="http://www.salesboom.com" title="CRM Software ">Salesboom.com</a> or Netsuite? How could the USA military and governemnt live without the blackberry?</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Here is parts of what he said to the British tabloid “The Sun” :</p> <p style="margin-bottom:0in"><br> </p> <h3>“I do think it would be an incredible experiment to shut down the whole Internet for five years and see what sort of art is produced over that span.”</h3> <p style="margin-bottom:0in;font-weight:bold"></p><span style="font-size:11pt"><p style="margin-bottom:0in;font-weight:bold"><br></p><p style="margin-bottom:0in;font-weight:bold">As I said, Elton is against software-as-a-service!</p></span><p style="margin-bottom:0in;font-weight:bold"></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in">Here is the original article <a href="http://www.thesun.co.uk/article/0,,2-2007350453,00.html">here</a></p> <br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Elton-John-is-against-software-a.htm</link><author>Tom Greenberg</author><category>elton john, shut internet down, crm, crm system, s</category><comments>http://crm.brainuse.com/blog/Elton-John-is-against-software-a.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Elton-John-is-against-software-a.htm</guid><pubDate>Sat, 04 Aug 2007 16:43:00 GMT</pubDate><dcterms:modified>2007-08-04T16:48:32</dcterms:modified></item><item><title>10 Things most people don't Know about Software-as-a-Service!</title><description><![CDATA[<p style="margin-bottom:0in">Here is a very interesting article I found today:</p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><font face=Vrinda><font size=6 style="font-size:28pt"><b>What everybody Doesn't Know about Software-as-a-Service!</b></font></font></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><font face=Vrinda><font size=4 style="font-size:16pt">The Software-as-a-Service industry must be looked at seriously by the rest of the world, and for many reasons beyond speculation.</font></font></p> <p style="margin-bottom:0in"><br> </p> <p style="margin-bottom:0in"><font face=Vrinda><font size=4 style="font-size:16pt"><b><font color="#0047ff">First</font></b>, it's the same industry affected most by the Internet bubble era, and therefore has been the black sheep of the IT industry when it comes to VC money. We all remember when the term ASP (as in Application Service Provider) comes along, it usually strikes in our minds, more often than not; a picture of a failing business with a worthless business model, doesn't? <b>This sector has been neglected.</b></font></font></p><p style="margin-bottom:0in"><br></p><p style="margin-bottom:0in"><font face=Vrinda><font size=4 style="font-size:16pt"><b>Here is the <a href="http://crmservices.wordpress.com/2007/08/02/what-everybody-doesnt-know-about-software-as-a-service-2/" title="CRM Software  Blog and News">Full Article</a></b></font></font></p><p style="margin-bottom:0in"><br></p><p style="margin-bottom:0in"><br></p><p style="margin-bottom:0in"><font face=Vrinda><font size=4 style="font-size:16pt"><b><br></b></font></font></p> <p style="margin-bottom:0in"><br> </p> <br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/What-everybody-Doesn-t-Know-abou.htm</link><author>Tom Greenberg</author><category>crm, crm software, salesboom, salesboom.com, hoste</category><comments>http://crm.brainuse.com/blog/What-everybody-Doesn-t-Know-abou.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/What-everybody-Doesn-t-Know-abou.htm</guid><pubDate>Thu, 02 Aug 2007 21:45:00 GMT</pubDate><dcterms:modified>2007-08-02T22:55:45</dcterms:modified></item><item><title>A Google Secret Token?</title><description><![CDATA[&nbsp;   <p style="margin-bottom:0in"><br>&nbsp;</p>  <p style="margin-bottom:0in">While attempting to locate URLS on Google that link back to various software-as-a-service vendors, Google used the following search term when I clicked on the link to sites that link back to that site.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">link:OTfHa3sBxDOsJ:<a href="http://www.salesboom.com/">www.salesboom.com/</a></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">I did a search for “ OtfHa3sBxDOsJ” but no matches. This must be used by the Google servers as a secret token of some sort?</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Here is how to replicate this:</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Login to your Google Account, click Webmaster Tools, then click “Manage <span><span>www.your-domain.com”</span></span> then click the link “info:<span><span>www.your-domain.com</span></span>” then click “Find web pages that link to <span><span>www.your-domain.com</span></span>” and your result page will have a search form with this text string pasted already :</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">link:OTfHa3sBxDOsJ:<span><span>www.your-domain.com/</span></span></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Anybody has any idea what this means? What is “ OtfHa3sBxDOsJ”?</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Weired. Here is a screen shot in case this disappears some day:</p>  <p style="margin-bottom:0in">&nbsp;</p>  <p style="margin-bottom:0in">&nbsp;</p>  <p style="margin-bottom:0in"><a href="http://crm.brainuse.com/images/google-results-pages.htm"><img alt=google-results-pages border=0 src="http://crm.brainuse.com/images/google-results-pages.jpg" style="border-top-width:0px;border-left-width:0px;border-bottom-width:0px;border-right-width:0px" title=google-results-pages width=392></a><a href="http://crm.brainuse.com/images/google-results-pages.htm"></a></p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/A-Google-Secret-Token.htm</link><author>Tom Greenberg</author><category>google, secret token, crm software, salesboom, sal</category><comments>http://crm.brainuse.com/blog/A-Google-Secret-Token.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/A-Google-Secret-Token.htm</guid><pubDate>Wed, 01 Aug 2007 03:22:00 GMT</pubDate><dcterms:modified>2007-08-01T03:26:40</dcterms:modified></item><item><title>SaaS will Reduce the Trade Deficit with China</title><description><![CDATA[&nbsp;   <p style="margin-bottom:0in"><font size=5><b>SaaS will Reduce the Trade Deficit with China</b></font></p>  <p style="margin-bottom:0in"><font size=5><b><a href="http://crm.brainuse.com/images/usa-china-deficit-saas_1.htm"><img alt=usa-china-deficit-saas border=0 height=355 src="http://crm.brainuse.com/images/usa-china-deficit-saas_1.jpg" title=usa-china-deficit-saas width=380></a></b></font></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">O.K, but this might sound bizarre. The software-as-a-Service movement could help reduce the USA trade deficit with China and here is how:</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Well, if every business in America used software-as-a-service instead of the installed solutions, tremendous expenditures on hardware equipment would be eliminated. Most if not all of that hardware is imported from China for billions of dollars yearly.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">If we could picture that the computer resides on the network, and our PC's at home or at work are low-cost no-processing machines with a low footprint on the environment, then Bingo! Not only will the trade deficit with China be significantly lowered since hardware will cost less and much of it will be eliminated; we will also help save our planet earth from all the eliminated emissions instead released into the atmosphere.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Besides; by innovating the software space we almost guarantee American companies first position in the SaaS market with hundreds of billions to be maid yearly.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">The American Dollar is at an All-Time low compared to most world currencies, and while some jerk-type economist might persuade Americans it is bad to have a weak dollar, all American producers selling products and services internationally will generate more sales because their products and services out-of-the sudden (O.K-over 2 years) became 40% cheaper to Europeans and the rest of the world.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">The USA largest Export sectors are by far technology and weapons which means plenty of opportunities for the Software-as-a-service model to generate substantial revenues and growth overseas with a weak dollar.</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Just Imagine that most businesses of all sizes in the world use a hosted CRM software solution like <a href="http://www.netsuite.com/">NetSuite</a> or <a href="http://www.salesboom.com/" title="CRM Software">Salesboom.com</a>; millions of servers will no longer be bought from china, instead a portion of the cost would be paid to North American companies to host the service!</p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in">Not only will Software-as-a-Service help reduce the deficit with China, but it will also help curb the Chinese competition and threats to our economy.</p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/SaaS-will-Reduce-the-Trade-Defic.htm</link><author>Tom Greenberg</author><category>trade deficit, usa, china, usa trade deficit, crm</category><comments>http://crm.brainuse.com/blog/SaaS-will-Reduce-the-Trade-Defic.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/SaaS-will-Reduce-the-Trade-Defic.htm</guid><pubDate>Tue, 31 Jul 2007 19:23:00 GMT</pubDate><dcterms:modified>2007-07-31T19:24:28</dcterms:modified></item><item><title>Software-as-a-Service is good for the environment</title><description><![CDATA[&nbsp; <a href="http://crm.brainuse.com/images/green.htm"><img alt=green border=0 height=307 src="http://crm.brainuse.com/images/green.jpg" title=green width=400></a>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">Each person or company in North America has a carbon dioxide footprint that can be estimated in which it indicates how much damage each person or company is doing to our environment.</font></font></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">The SaaS Movement lead by CRM software vendors such as <a href="http://www.salesforce.com/" title="CRM Software On Demand | Customer Relationship Management (CRM) - salesforce.com">Salesforce.com </a>and <a href="http://www.salesboom.com/" title="CRM Software">Salesboom.com</a> are eliminating tens if not hundreds of thousands of servers and hardware equipment required by traditional CRM solutions by offering CRM as a service in a multi-tenant shared environment.</font></font></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">Also the fact that these applications are online, cuts on printing of user manuals greatly. From my experience CRM demonstrations, presentations and training sessions in the SaaS industry are also performed online saving on emissions released by traveling.</font></font></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">Ideally, a CRM vendor that offers it's solutions as a hosted service, should choose a solar powered hosting provider and become 100% friendly to our beloved environment. But until that happens, choosing a hosted CRM solution over a traditional installed one is a great contribution to save our earth.</font></font></p>  <p style="margin-bottom:0in"><font face=Arial></font>&nbsp;</p>  <p style="margin-bottom:0in"><font face=Arial></font>&nbsp;</p>  <p style="margin-bottom:0in"><font face=Arial></font>&nbsp;</p>  <p style="margin-bottom:0in"><font face=Arial></font>&nbsp;</p>  <p style="margin-bottom:0in">&nbsp;</p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/Software-as-a-Service-is-good-fo.htm</link><author>Tom Greenberg</author><category>green software, crm software, crm, crm system, sal</category><comments>http://crm.brainuse.com/blog/Software-as-a-Service-is-good-fo.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/Software-as-a-Service-is-good-fo.htm</guid><pubDate>Thu, 26 Jul 2007 02:29:00 GMT</pubDate><dcterms:modified>2007-07-26T02:41:51</dcterms:modified></item><item><title>Albums - 1 new picture</title><description><![CDATA[View <a href="http://crm.brainuse.com/albums/default.htm">entire album</a>.<br><br><table cellpadding=10 border=0 style="text-align:center;vertical-align:top"><tr><td><a href="http://crm.brainuse.com/albums/sbdc-need-crm.htm" title="sbdc-need-crm"><img border=0 src="http://crm.brainuse.com/albums/_tsbdc-need-crm.jpg" alt="sbdc-need-crm"><br>sbdc-need-crm</a></td></tr></table><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/albums/default.htm</link><guid isPermalink="true">http://crm.brainuse.com/albums/default.htm</guid><pubDate>Thu, 29 Mar 2007 21:37:57 GMT</pubDate><dcterms:modified>2007-07-25T22:14:19</dcterms:modified></item><item><title>4 Marketing hurdles when deploying a CRM software system</title><description><![CDATA[&nbsp;   <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">A Marketing department, often the most neglected when it comes to CRM solutions; will usually face critical issues when their company is deploying a CRM software solution. Here is a short list of issues and how to fix them.</font></font></p>  <p style="margin-bottom:0in"><br></p>  <ol><li>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt"><b>Believe in the Integrated One-System idea</b></font></font></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">Often more than not, different departments at a company use different unconnected systems to manage operations in what is known to be called data-silos. Integrated CRM solutions however connect these data silos by utilizing wall-to-wall one-system solutions, sometimes out-of-the-box.</font></font></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">You must educate your employees in Marketing, Sales and Customer support on the benefits an integrated system brings to them to get their buy-in</font></font></p>  <p style="margin-bottom:0in"></p></li><li>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt"><b>Get your employees to buy-in CRM</b></font></font></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">The best integrated CRM solution for your business will be quickly rendered obsolete if your employees will not use it.</font></font></p>  <p style="margin-bottom:0in"></p></li><li>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt"><b>Marketing First, not Last</b></font></font></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">Since for a CRM vendor, marketing licenses represent less than 10% of an average deployment, some solutions lake major marketing automation features. Make sure your marketing department's opinion about a CRM software solution represents more than 10% of the final decision.</font></font></p>  <p style="margin-bottom:0in"></p></li><li>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt"><b>Integration, Integration, Integration</b></font></font></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">Your marketing department might resist giving up their usual marketing tools for an integrated system. If this is the case, the make sure that the CRM system you are implementing can be integrated to traditional and in-house systems, and possible have a web services API if it is an on-demand solution,</font></font></p></li></ol>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">In many cases, management-support for CRM solutions is critical in a successful CRM deployment. Make sure managers understand the sophistication of data security , user, and profile management and how it can help them hide any data they wish hidden from the normal user or employee; this will give your marketing managers the peace of mind they need to accept and adopt CRM and wall-to-wall software solutions.</font></font></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font face="Arial, sans-serif"><font size=2 style="font-size:11pt">Finally when selecting such a solution from traditional vendors such as Oracle or SAP, or from software-as-a-service vendors such as Netsuite or <a href="http://www.salesboom.com/">Salesboom.com</a>, make sure that you engage professional services to quickly customize, configure, deploy and adopt the solutions.</font></font></p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/4-Marketing-hurdles-when-deployi.htm</link><author>Tom Greenberg</author><category>crm software, crm system, crm solution, marketing</category><comments>http://crm.brainuse.com/blog/4-Marketing-hurdles-when-deployi.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/4-Marketing-hurdles-when-deployi.htm</guid><pubDate>Wed, 25 Jul 2007 22:03:00 GMT</pubDate><dcterms:modified>2007-07-25T22:05:26</dcterms:modified></item><item><title>The True Meaning of CRM</title><description><![CDATA[<p><strong><span style="font-size:14pt"><strong>The True Meaning of CRM:</strong></span></strong></p>  <p>&nbsp;</p>  <p>CRM, or Customer Relationship Management means many things to many people, and therefore it is hard to explain it in one fashion to everybody.</p>  <p>&nbsp;</p>  <p>Throughout my many years of experience working with different companies implementing different&nbsp;CRM strategies and <a href="http://www.salesboom.com" title="CRM Software Solutions"><strong><em>CRM software</em></strong></a> solutions, I have come up with few ideas that should be the basis for any company considering CRM.</p>  <p>&nbsp;</p>  <p>While industry analysts and professionals are often&nbsp;saying the correct thing about CRM, they still make it harder for the average person to grasp.</p>  <p>&nbsp;</p>  <p>So, to answer the question of what CRM is? Lets look at business realities, and conditions:</p>  <p>&nbsp;</p>  <p>&nbsp;</p>  <p><strong>1) Every business must have customers to generate revenues.</strong></p>  <p><strong></strong>&nbsp;</p>  <p><strong>2) Each customer costs the company an average amount of money to acquire and sustain.</strong></p>  <p><strong></strong>&nbsp;</p>  <p><strong>3) Customers need to get their money's worth&nbsp;before they buy again.</strong></p>  <p><strong></strong>&nbsp;</p>  <p><strong>4) Customers can move to other&nbsp;competitors if the offering&nbsp;is right or if they are not happy.</strong></p>  <p><strong></strong>&nbsp;</p>  <p><strong>5) a Repeat customer costs less, since you don't have to spend the&nbsp;marketing money again.</strong></p>  <p><strong></strong>&nbsp;</p>  <p><strong></strong>&nbsp;</p>  <p>&nbsp;</p>  <p>From the above, we learn that the <strong>customer</strong> is the most important part of any business, competition can steel your customers if you are not proactive, and the cost of keeping current customers happy is less than the cost of acquiring new ones.</p>  <p>&nbsp;</p>  <p>If you also consider that customers, are people and they like to be treated like ones, then you can understand the <strong>Relationship</strong> in CRM (Customer Relationship Management).</p>  <p>&nbsp;</p>  <p>So we know the Customer, and the Relationship. The <strong>Management</strong> is your company's attitude, rules and solutions that manage the process of selling to and making customers happy.</p>  <p>&nbsp;</p>  <p>Before you start investigating CRM software solutions, you must first understand your customers, and plan the strategies that you think will make them happy and make them repeat business. Once your strategies are in place, then you must rally your troops so your employees understand your customer centric goals. After all if your employees don't embrace the strategy, they will not embrace the system.</p>  <p>&nbsp;</p>  <p>Once this is done, you should look for a CRM software solution that can be customized to fit with your business processes, not the other way around.</p>  <p>&nbsp;</p>  <p style="margin-bottom:0in"><br></p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/The-True-Meaning-of-CRM.htm</link><author>Tom</author><comments>http://crm.brainuse.com/blog/The-True-Meaning-of-CRM.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/The-True-Meaning-of-CRM.htm</guid><pubDate>Thu, 29 Mar 2007 22:06:00 GMT</pubDate><dcterms:modified>2007-07-19T18:06:08</dcterms:modified></item><item><title>What is CRM 2.0 ?</title><description><![CDATA[&nbsp;   <p style="margin-bottom:0in"><font face="Verdana, sans-serif"><strong>Customer Relationship Management</strong>- <strong>CRM solutions</strong> are used by most companies to manage customers, sales staff, and other critical processes. In recent years the on-demand CRM market has been growing rapidly; almost by 100% year-over-year, thanks to the cost benefits this model offers.</font></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">CRM 2.0 is a term that describes all the advances in <a href="http://www.salesboom.com" title="CRM Software Solutions"><strong><em>CRM Software</em></strong></a>&nbsp;that are a complete overhaul and a different CRM than the one we are used to!</font></p>  <p style="margin-bottom:0in"><br></p>  <ol><li>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">On-demand CRM is CRM 2.0</font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">Since the old way of implementing CRM was in-house, a hosted CRM solution is partially CRM 2.0.</font></p>  <p style="margin-bottom:0in"></p></li><li>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">Enterprise Mashups</font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">Any hosted CRM solution that offers customization options such as custom objects, TABS, fields, reports, views, dashboards, workflows, formula fields and offers a web services API is a CRM 2.0 ready</font></p>  <p style="margin-bottom:0in"></p></li><li>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">AJAX user interface</font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">A CRM solution that offers an AJAX user interface is also CRM 2.0 ready</font></p>  <p style="margin-bottom:0in"></p></li><li>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">Collaboration</font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">A CRM system that offers a self-service web portal to employees, customers and partners and data is synchronized in real time to a web public knowledge base is CRM 2.0 ready.</font></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">Also, some companies such as <a href="http://www.salesboom.com/" title="hosted crm software">Salesboom.com</a> uses a Comet Ajax server-push model for real time messaging without depending on users to refresh for newer messages is definitely a CRM 2.0 ready system.</font></p></li></ol>  <p style="margin-bottom:0in">&nbsp;</p>  <p style="margin-bottom:0in">&nbsp;</p>  <ol><p style="margin-bottom:0in"></p><p style="margin-bottom:0in"></p></ol><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/What-is-CRM-2-0.htm</link><author>Tom Greenberg</author><category>crm 2.0</category><category>crm software</category><category>crm solution</category><category>crm system</category><category>hosed crm</category><category>salesboom</category><category>salesforce.com</category><category>web based crm</category><comments>http://crm.brainuse.com/blog/What-is-CRM-2-0.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/What-is-CRM-2-0.htm</guid><pubDate>Wed, 18 Jul 2007 16:22:00 GMT</pubDate><dcterms:modified>2007-07-19T18:02:21</dcterms:modified></item><item><title>10 Reasons Why Microsoft isn't worrying Salesforce.com</title><description><![CDATA[&nbsp;  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">The latest move by Microsoft, announcing a new on-demand CRM offering- Live CRM- with much better pricing than Salesforce.com; is seen by many analysts as worrisome to SFDC's future growth and revenues. While there is concrete proof and signs that this is valid, I believe Salesforce.com should not be worried about Microsoft's move, perhaps they should be happy since the largest software company has validated the concept first created by Salesforce.com. Here is why:</font></p>  <p style="margin-bottom:0in"><br></p>  <ol><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><font size=3><b>Microsoft is too late to the game</b></font></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">While Salesforce.com and other rivals such as Netsuite, Salesboom.com, RightNow, etc have been developing their solutions for 8 years, Microsoft has just recently started.</font></p>  <p style="margin-bottom:0in"></p>  </li><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><font size=3><b>Microsoft does not have an actual full product yet</b></font></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">Microsoft's move is hype. They have not actually released the product yet. They WILL release the BETA sometime in 2007!</font></p>  <p style="margin-bottom:0in"></p>  </li><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><font size=3><b>Microsoft promises to release the so called Live CRM in 2008!</b></font></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">The Full CRM Live product will only be available in July 2008 according to Microsoft.</font></p>  <p style="margin-bottom:0in"></p>  </li><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><b>Microsoft's strategy with partners is unclear.</b></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">While they say the service will be sold through partners only, Steve Balmer got caught saying that it will also be offered directly to customers in the future which puts partners at risk.</font></p>  <p style="margin-bottom:0in"></p>  </li><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><b>Microsoft is not the only Giant Software company to join the on-demand revolution</b></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">This latest move is seen as another big giant screaming loudly “Me Too!”. All the top enterprise solution providers such as Oracle and SAP have announced similar products. </font></p>  <p style="margin-bottom:0in"></p>  </li><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><b>Microsoft is the smallest Enterprise Solution provider</b></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">The amount of business Microsoft's enterprise solutions departments generate is very little and thus Microsoft is not a major player in that sector anyways.</font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"></p>  </li><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><b>Companies don't want to host their data with Microsoft.</b></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">I might be wrong on this one, but the last thing I want to do as a CEO of an IT company is trust my data to Microsoft.</font></p></li></ol>  <p style="margin-bottom:0in"><br></p>  <ol start=8><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><b>Microsoft's Move validates the on-demand concept even more.</b></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">Not that the SaaS- Software-as-a-Service model needs validating, but when Microsoft says it is a valid model, then all the better. This will mean a better stock price for SFDC and for any other rival wishing to go public or receive funding from Vcs.</font></p>  <p style="margin-bottom:0in"></p>  </li><li>  <p style="margin-bottom:0in"><font color="#000000"><font face="Verdana, sans-serif"><b>Pricing is not the only deciding factor when choosing CRM</b></font></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">While Microsoft's pricing is lower than Salesforce.com, as a good CRM consultant or professional services team member would tell you, pricing should be the last thing you base your CRM choice on.</font></p>  <p style="margin-bottom:0in"></p>  </li><li>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif"><b>The Market is doubling yearly</b></font></p>  <p style="margin-bottom:0in"></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">The market grew by almost 104% in 2006, and expected to do the same in 2007, so there is a lot of business for everybody! </font></p></li></ol>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">What Salesforce.com should be worried about is the threat smaller rivals poses. Many much smaller crm rivals have won major deals against Salesforce.com in the past months and years due to better customer service, pricing, vertical and industrial knowledge and solutions. Salesforce.com has been sharing the SaaS market by companies such as Netsuite, Salesboom.com, RightNow, Salesnet (acquired by RightNow), Entellium, and others.</font></p>  <p style="margin-bottom:0in"><br></p>  <p style="margin-bottom:0in"><font face="Verdana, sans-serif">One of those companies will create their own niche market within CRM and then will take the lead over Salesforce.com!</font></p>  <p style="margin-bottom:0in"><br></p><br><a href="http://www.sampa.com/?_sem=SF-crm.brainuse.com"><img src="http://crm.brainuse.com/_s/a/feed-banner-1.gif" border=0></a>]]></description><link>http://crm.brainuse.com/blog/10-Reasons-Why-Microsoft-isn-t-w.htm</link><author>Tom Greenberg</author><category>hosted crm</category><category>live crm</category><category>microsoft crm</category><category>salesboom.com</category><category>salesforce</category><category>salesforce.com</category><category>web based cr</category><comments>http://crm.brainuse.com/blog/10-Reasons-Why-Microsoft-isn-t-w.htm</comments><guid isPermalink="true">http://crm.brainuse.com/blog/10-Reasons-Why-Microsoft-isn-t-w.htm</guid><pubDate>Mon, 16 Jul 2007 22:59:35 GMT</pubDate></item></channel></rss>